G10 Watch Straps - Inspired By British Military Tradition
G10 watch straps are the essential "go-to" watch accessory - stylish, strong and comfy. Originally developed by the British Ministry of Defence in 1973, The NATO G10 strap was designed to provide soldiers with a sturdy watch strap to house their watch during battle. With its origins still in mind, nowadays these classic watch straps act as a comfortable and secure watch accessory – a real favourite amongst watch wearers.
Browse our store now to find the perfect replacement watch strap for your wrist. We currently stock 16mm G10 straps, 18mm G10 straps, 20mm G10 straps, and 22mm G10 straps, all in different colours. Don’t forget that we offer a 10% discount to all new customers when you buy any of our watch straps for sale.
Why Buy A G10 Watch Strap?
There are many reasons to choose this style, including:
Durability: G10 straps are made of tough materials that can withstand wear and tear, water, and dirt. They are also easy to clean and maintain, unlike some leather or metal straps.
Versatility: G10 bands come in a variety of colours, patterns, and sizes, so you can easily find one that suits your style and personality. You can also swap them in seconds, without any tools, and change the look of your watch whenever you want.
Comfort: The best G10 straps are lightweight, breathable, and adjustable, so they fit snugly and comfortably on your wrist. They also prevent the metal case of your watch from touching your skin, which can cause irritation or allergies for some people.
Affordability: G10 straps are one of the most affordable watch straps on the market, so you can get more than one and have fun mixing and matching them with your watch collection.
FAQs On The G10 Watch Strap Range
What is the history of the G10 watch strap?
The G10 watch strap originated in the British Military, and was named after the G10 requisition form that soldiers needed to complete in order to obtain one. The straps were designed to be durable and practical in order to suit military-issued watches, ensuring comfort and that they stayed on the wrist during extreme outdoor conditions and activities.
This strap became known as the NATO strap in later years, with different regiments using different colours and designs, but keeping the same practical elements.
Now, the straps are not just worn for military uses, but are a fashionable and practical watch strap worn by everyone.
What width is a G10 watch strap?
A G10 watch strap was originally 20mm wide, though ours now come in widths of 16mm, 18mm and 22mm also, to match different watch types and lug widths.
The width of the strap depends entirely on the lug width of the watch that it is being attached to, and whilst 18, 20 and 22mm are the most common widths of G10 strap, other variations do exist too.
Do NATO straps damage watches?
No, NATO straps shouldn’t damage watches that they are worn with, as long as they are properly maintained. It is possible that dirt trapped under the strap can cause a slight bit of damage or scratching to the back of the watch, or that a too tight strap may wear the lugs over time.
This can be avoided by properly cleaning the strap regularly to remove any dirt and to check for scratches on the watch face, and by ensuring that they fit properly to avoid damage to the lugs.
Why do NATO G10 straps have two straps?
NATO G10 straps have two straps for extra durability and security whilst being worn on the wrist. The second strap ensures that if a spring bar breaks, the watch stays securely on your wrist.
The second strap also keeps it in position better on the wrist, preventing it from sliding around or moving whilst being worn.
About Us
At The Thrifty Gentleman we pride ourselves on providing customers with the best selection of affordable watch straps at the best prices on the market.
When we started our business, we want to create a place online where everybody could access a broad range of watch straps - everything from silicone to leather - to personalise their wristwear all at a fantastic price.
And, although we love to keep our prices low, we also take pride in delivering a great customer experience - we are extremely proud of the number of repeat customers we have - and this is also very much due to our strict quality control processes. All quality control checks and shipping taking place from our office in Winchester, UK.
We would love for you to be our next repeat customer but obviously everyone has to start out with their first purchase! That is why we are so sure you will love us that we offer 10% off first time buys, a 60 day returns policy and great multi-buy discounts.
Whether you're looking for a military style G10 watch strap or a FKM rubber watch strap for your dive watch, you'll find that and much more here at The Thrifty Gentleman.
If You Like Our G10 Watch Straps, You Might Also Like
The Thrifty Gentleman is your one-stop shop for any style or type of replacement strap. If you like this style, you will also likely want to check out the following ranges:
The full range of NATO watch straps
Military style watch straps
James Bond inspired watch straps
